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CivicPlus Community Impact Awards Logo Concept

 Community Impact Awards

Role: Brand Designer & Illustrator



Project Brief:
Create a logo for an award program where customers win an award based on votes. The logo needed to sit under the overarching CivicPlus branding.

Process: I start by working with project stakeholders to understand what’s needed. Next, I gather inspiration from past projects, Dribbble, and Pinterest, and then begin sketching initial concepts.




 

Project Moodboard

 

Logo Sketches

 

Iterations

 

Final Logo Concept

Developed a logo concept that extended the CivicPlus brand through the use of gradients from our brand guides, geometric forms, and a clean, modular aesthetic. The design subtly incorporated the letters C, I, and A using negative space and rounded corners, creating a modern visual identity that aligned with the overarching CivicPlus look and feel.

Presented three logo concepts to stakeholders as part of a collaborative design process. While my logo was not ultimately selected, I’m proud of the creative direction and execution.